• Dave McGuire

Pleasant: "I knew it was time"

The Clarksvillian

Fall is officially here, and the upcoming cold weather will be especially difficult for the homeless population of Middle Tennessee. With an eye on the calendar, a local musician and business executive is gearing up in advance to make a difference by helping those in need.

Jon Pleasant, the leader of the upcoming Middle Tennessee coat drive, has taken a personal interest and paired it with the “National I Care About You Day”. The “I Care About You Day” is best described as a day when everyone is empowered to honor anyone in their lives, for no other reason but to tell them we are grateful. “The minute that I saw that there was such thing as a national 'I Care About You Day', I knew that was the date and it was time to get it on the books.”

I had originally planned to do this back in July as a 'Christmas in July' type of event, but the pandemic forced me to reschedule”, Pleasant said.

With more than 1,000 requests for warm clothes during the winter months of last year, the Middle Tennessee “I Care About You” winter coat drive is aiming to reduce the pressure being felt at local non-profit groups. A similar 2019 Middle Tennessee event resulted in 300 persons receiving winter coats. And unfortunately, regardless of the wonderful efforts, the supply did not meet the increasingly high demand. Pleasant is hoping to change that shortfall by leveraging personal and professional relationships throughout the region.

The message to Middle Tennesseans is a request to consider the less fortunate and look into our closets before the cold temps arrive. Pleasant views the challenge for the homeless as being no different than other recent setbacks to our region. “Over the years, I’ve seen Nashville show up on an epic level. Whether it be a tornado, flood, or a pandemic, we have a way of delivering the goods at a time of need.”

While you’re taking time to organize your seasonal closet and planning extra space by discarding a coat or two, remember those coats do not have to wind up for sale at Goodwill or disposed of at the county dump. Another option may be a substantial difference in someone’s life with a simple donation on Sunday, October 25th between 9am-9pm.

Anyone wanting to donate to “I Care About You” can drop off coats at the transportation/expo lot of the Gaylord Opryland Resort and Convention Center at the corner of McGavock Pike and Opry Mills Drive. All coats collected will be donated to the Nashville Rescue Mission the following day.

For more details, email questions to .